Alkemy X

Executive producer at Alkemy X discusses producing music videos during the height of the hip hop era and why communication is key.

Jim Huie is a seasoned executive producer, fusing over two decades of production experience across all disciplines with a dynamic, solutions-oriented approach to emerging media. He is the director of production/executive producer and member of the senior leadership team.

Overseeing live action production across Alkemy X’s global network of offices, he spearheads strategy and execution throughout the entire production process, with a focus on talent and superior production value. Over the last seven years, Huie has been a key player in honing Alkemy X’s creative focus in response to the evolving media landscape, applying the company’s integrated approach to produce original and branded content that resonates with modern audiences.

Huie has produced commercials and branded content for such top clients as Fox, Mitsubishi, YouTube Music, Buick and BMW. His decades of experience and strategic management skills have been instrumental in the growth and expansion of Alkemy X’s live-action branded content offerings.

After studying film at Penn State, he kicked off his professional career in NYC, learning invaluable commercial production lessons from industry leaders at Crossroads Films, H.S.I and The End. He moved on to spend eight years at SBK Pictures, where he first established his trajectory as an Executive Producer, learning the ropes in all aspects of production hands-on. He joined Alkemy X in 2012, following a stretch as a co-founder of Accordion Films, a commercial production company based in Philadelphia. There, he spent four years fine-tuning his filmmaking skills while producing the company’s full slate of projects.

Check out his full Q+A at Little Black Book.